In a significant move to redefine real estate CRM solutions, SAABSOFT has announced the release of a major update to their Property Listing feature within the Bitrix24 CRM platform. This update is poised to offer ground-breaking tools and functionalities for real estate professionals, setting a new benchmark in the industry. This major enhancement, already adopted by over 400 leading real estate companies in the UAE, reinforces SAABSOFT's role as a key influencer in the technological landscape of the region's real estate industry.

Revolutionizing Real Estate CRM with Advanced Features

The new version of SAABSOFT's Property Listing in Bitrix24 CRM is equipped with several key enhancements that cater to the specific demands of the real estate sector:

1. Advanced Search Filters: The introduction of advanced search filters allows users to navigate through listings with unprecedented ease and precision, ensuring that the right properties are matched with the right clients.
2. Multiple Account Management in Listing Portals: Addressing the need for expansive outreach, the update enables real estate professionals to manage multiple accounts across various listing portals from a single, centralized platform.
3. Automated Media Upload and Watermarking: A streamlined media upload feature now automatically adds watermarks to images, enhancing brand presence and protecting intellectual property with minimal effort.
4. Workflow Approval for Listing Publication: Ensuring quality and compliance, the new workflow approval process facilitates the review and authorization of listings before they are published on portals.
5. Seamless Portal Leads Integration: The update seamlessly integrates leads from various portals directly into Bitrix24 CRM, enabling efficient tracking and management of potential client interactions.
6. Enhanced Lead and Listing Matching: Perhaps the most ground-breaking feature is the sophisticated system that matches leads with the most suitable listings, optimizing the chances of successful transactions.

The updated Property Listing module is designed with state-of-the-art features to streamline the workflow of real estate companies significantly. It includes advanced search filters, enabling users to pinpoint properties with unprecedented precision and speed. The introduction of these filters is expected to drastically reduce the time spent on property searches, thus increasing overall productivity.

A standout feature of this update is the capability for users to manage multiple accounts on various listing portals directly from Bitrix24 CRM. This integration ensures a smoother, more cohesive experience, eliminating the need to switch between different platforms and interfaces. Moreover, the update brings an advanced media upload functionality. This feature not only simplifies the process of adding images and videos to listings but also automatically applies watermarks to these media elements, providing an added layer of security and brand recognition for the companies.

One of the most significant additions is the workflow approval process for publishing listings on various portals. This feature allows for better quality control, ensuring that all listings meet company standards before they are made public. It also empowers team leaders and managers with oversight capabilities, thus maintaining the integrity and consistency of listings.

Integration of portal leads with Bitrix24 CRM is another key enhancement. This integration means that leads generated from various listing portals are directly fed into the Bitrix24 CRM system. This seamless flow of information ensures that leads are captured accurately and managed efficiently, reducing the chances of missed opportunities. Perhaps the most innovative feature of this update is the system for matching leads with listings. This tool automatically correlates customer requirements with available properties, significantly improving the efficiency of the sales process. This feature is particularly useful in managing large volumes of leads and listings, providing real estate professionals with a powerful tool to optimize their sales strategies.

This update reflects SAABSOFT's commitment to continuous innovation and customer-centric development. The company's focus on integrating advanced technology with user-friendly interfaces has been a key driver of its success in the competitive CRM market. Real estate companies using this updated module are expected to see a significant improvement in their operational efficiency, client satisfaction, and overall business performance. The new features are tailored to meet the evolving demands of the real estate market, providing users with a competitive edge. SAABSOFT's enhanced Property Listing feature in Bitrix24 CRM is now available to all our real estate clients.


Founded in 2018 and based in Dubai, UAE, Saabsoft is a premier software company with a legacy of over 20 years of technology expertise. As a key player in digital transformation , software development, business automation, digital marketing, and research and data analysis, Saabsoft stands at the forefront of technological innovation. As the authorized Bitrix24 partner in Dubai , serving the MENA region. The company excels in implementation, configuration, customization, and training, assisting numerous enterprises across various industries in automating their business processes with Bitrix24 Ecosystem.