MARKETING AUTOMATION

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Scale Smarter, Sell Faster, and Engage Deeper — with Bitrix24

In today's digital-first marketplace, marketing teams are under pressure to do more with less—reach more channels, capture more leads, and convert them into loyal customers, all while tracking ROI. Manual campaigns, disconnected tools, and lack of personalization often stand in the way of achieving these goals.

With our Marketing Automation Solution, built on top of the powerful Bitrix24 platform, we help businesses of all sizes transform their marketing into a seamless, intelligent, and results-driven engine. Whether you're running email campaigns, social media promotions, retargeting ads, or complex nurturing workflows, Bitrix24 automates every step — so you focus on creativity and strategy.

Marketing Automation Solution in Dubai, UAE

WHY BITRIX24 FOR
MARKETING AUTOMATION?

Bitrix24 is not just a CRM — it’s a unified communication and automation platform. It brings together customer data, segmentation, email and SMS marketing, omnichannel engagement, lead scoring, A/B testing, automation workflows, and campaign performance tracking — all under one roof.

With our customized solution, Bitrix24 becomes your all-in-one marketing command center, integrating every customer interaction into one actionable system.

WHY BITRIX24 FOR MARKETING AUTOMATION?

Bitrix24 for Marketing Automation Solution in Dubai, UAE

CORE FEATURES OF THE MARKETING AUTOMATION SOLUTION

1. Omnichannel Marketing Campaigns

Run and manage marketing campaigns across multiple channels from one centralized dashboard.

Channels Include:

Email Campaigns (bulk emails, newsletters, follow-ups)
SMS Campaigns (with gateway integrations)
WhatsApp & Messenger (via Edna.io, Twilio, etc.)
Social Media Engagement (Facebook, Instagram, LinkedIn)
Google Ads & Meta Ads (traffic source tracking)
Website Chat & Popups

Each channel is fully integrated with the Bitrix24 CRM, allowing real-time segmentation and performance tracking.

Bitrix24 Marketing Automation Solution in Dubai, UAE

2. Lead Generation & Capture Automation

Capture leads from various digital sources and automatically inject them into your CRM with all relevant tracking data.

Sources supported:

Website forms and landing pages
Facebook Lead Ads integration
Google Ads contact forms
WhatsApp & chatbot inquiries
QR-code and coupon-based campaigns

You can assign source tags, campaign names, and UTM parameters for accurate attribution and follow-up segmentation.

3. Segmentation and Targeting

Send the right message to the right person at the right time using dynamic segmentation tools. Segment leads and customers by:

Source of acquisition
Demographics
Purchase history
Behavior and interactions
Email or ad engagement
Loyalty and score (using lead scoring logic)

Advanced filters allow you to build precise segments for retargeting and personalization at scale.

Bitrix24 Marketing Workflow Automation in Dubai, UAE

4. Workflow Builder and Drip Campaigns

Create automated workflows using Bitrix24’s intuitive visual automation builder. Trigger campaigns based on customer behavior, time, or status changes.

Example workflows:

Welcome series after signup
Abandoned cart reminders
Re-engagement for inactive contacts
Follow-up after service delivery
Loyalty milestone rewards
Upsell/cross-sell recommendations

Each step of the workflow can include emails, WhatsApp messages, task creation, or CRM updates.

5. Email & SMS Marketing

Launch beautifully designed, personalized campaigns using Bitrix24’s built-in email template designer or integrated SMS providers.

Features include:

Drag-and-drop editor with responsive layouts
A/B testing for subject lines and design elements
Delivery scheduling and time zone optimization
Automatic suppression of unsubscribed or bounced contacts
Integration with Mailchimp-style tools and SMTP servers

SMS and WhatsApp messages can be added into workflows or sent manually based on real-time segmentation.

SMS, Email and WhatsApp Marketing Automation Solution in Dubai, UAE

Bitrix24 Marketing Automation using Forms and Landing Pages in Dubai, UAE

6. Landing Pages & Forms

Create high-converting landing pages and lead capture forms using Bitrix24’s site builder.

Benefits:

No need for third-party landing page builders
Connect forms directly to CRM pipelines
Embed tracking for Google Analytics and Facebook Pixel
Launch product pages, webinar signups, or event invites in minutes
Set autoresponders and confirmation messages

7. Ad Management & Retargeting

Track and manage ad campaigns directly from Bitrix24:

Capture leads from Facebook and Google Ads automatically
Match leads to campaigns for accurate ROI reporting
Retarget based on CRM segments via Meta Custom Audiences
Analyze click-through, conversion, and cost-per-lead performance
Sync CRM segments with ad platforms for dynamic retargeting

Marketing Automation for online campaigns management in Dubai, UAE

Bitrix24 CRM for Marketing Automation in Dubai, UAE

8. CRM-Driven Personalization

Leverage CRM data to personalize every message, including:

First name, company, or location in emails
Personalized product recommendations
Dynamic subject lines
Custom WhatsApp message variables
Time-based personalization (e.g., birthdays, anniversaries)

ADVANCED AUTOMATION USE CASES

Event & Webinar Automation

Promote webinars or in-store events with automated invitations, reminder sequences, and post-event surveys — all triggered from registration forms or CRM tags.

Loyalty & Referral Campaigns

Send automated reward notifications when customers reach loyalty thresholds or refer new contacts. Track performance via the CRM.

B2B Nurturing Flows

Set multi-stage email and WhatsApp sequences based on lead status, industry type, or deal size. Assign sales tasks automatically.

Product Launch Campaigns

Pre-launch sequences, influencer outreach, early access invites, and post-launch feedback flows can all be automated.

REPORTING & ANALYTICS

Get complete visibility into marketing performance:

Open, click, bounce, and unsubscribe rates
Lead conversion by campaign and channel
Customer acquisition cost (CAC) per campaign
Revenue attribution by segment
Real-time dashboard of campaign performance
Email heatmaps and link tracking

You can export reports or schedule them for team delivery weekly/monthly.

ANALYTICS AND REPORTS

Marketing Automation with Reports and Analytics

INTEGRATION CAPABILITIES

Bitrix24 for Marketing Automation and integration with online channels

INTEGRATION CAPABILITIES

Our solution integrates with:

WhatsApp, Twilio, Edna.io, and SMS APIs
Facebook, Instagram, and Google Ads accounts
Google Analytics & Meta Pixel
E-commerce platforms like Shopify, WooCommerce
Payment gateways for tracking purchase value
Mailchimp, SendGrid, Amazon SES, and SMTP servers

DEPLOYMENT OPTIONS

We offer: Cloud-based Bitrix24 setup: Easy deployment, minimal tech requirements On-premise Bitrix24 implementation: Ideal for regulated industries and full data control Both versions support mobile apps and multilingual environments.