Off-Plan Sales Software for UAE Developers: From Unit Inventory to SPA in Bitrix24
How UAE real estate developers keep a live unit inventory, run offers, EOIs, bookings and SPAs, build payment plans and track collections and commissions inside Bitrix24.
For a real estate developer, every unit is sold once, but on its way to a signed SPA it passes through agents, external brokerages, finance and management, often with a different spreadsheet at each step. Developers whose sales team already works in a Real Estate CRM on Bitrix24 can close that gap by running the inventory, the paperwork and the collections in the same place.
The off-plan problem: one unit, many spreadsheets
Ask any sales director what goes wrong in an off-plan launch and the list is familiar: the inventory sheet is out of date, two agents promise the same unit, offers and SPAs are typed by hand, payment schedules live in Excel, commissions are disputed at month end and approvals happen in WhatsApp groups. None of these are exotic problems; they are what happens when the CRM does not know the inventory.
A live inventory everyone trusts
The inventory should be the single source of truth. With Real Estate Developers in Bitrix24, each project can be browsed as a 2D building matrix with colour heat-maps by status, bedrooms, price, area, view or floor band, as interactive floor plans and as a 3D tower set up by Saabsoft during onboarding, as well as a list and a card grid. Units move automatically from Available to EOI, Booked and Sold, show as Blocked while an accepted offer or a manual block holds them, and free themselves when a hold expires. Built-in guards allow only one live booking or sale per unit, so a unit is never booked twice.
From offer to signed SPA
The sale itself follows the steps your team already knows:
- Sales offer: from any available unit, with the project's payment plan, discount and booking amount, linked to an existing client or straight to a Bitrix24 deal or lead.
- Expression of interest: an optional step that can require buyer documents by residency.
- Booking: with the booking fee and the agent commission.
- Sale and SPA: the payment schedule is built from the plan with a live preview that confirms the instalments add up to the net price, together with the DLD fee, admin fee and total payable. Uploading the signed SPA completes the sale.
Buyers can be individual, joint with ownership shares or corporate, several agents can share a deal, and cancelling at any stage releases the unit and voids what was not yet paid.
Payment plans and collections
Off-plan revenue is collected over years, so the payment plan is the backbone of the business. Named plans per project can schedule instalments on booking, a number of months or days after booking, on SPA, on handover, after handover or on completion, together with DLD, admin and other fees. Payments are recorded with overpayment protection, receipts carry proof of payment, and a finance hub shows receivables, collections, overdue amounts, ageing buckets and upcoming payments, with VAT per unit or as a company default.
Commissions without the month-end argument
Commissions are calculated on every sale and split across co-agents, from the rate on the deal, the agent's target tier, the agent's own rate or the company default, with per-agency rates for external brokerages. Optional target-based tiers upgrade an agent's rate as soon as a target is crossed, and commission statements and agency settlement exports keep every payout clear.
Approvals that follow your organisation
Discounts above a set percentage, non-default payment plans, KYC, bookings and sales can each require approval. Requests go to the submitter's manager from your Bitrix24 departments or to named approvers, escalate after a set time, and the record stays locked until someone decides.
Contracts in English and Arabic
Developer paperwork is bilingual. A document studio with more than 300 merge fields, including Arabic amounts in words, Arabic dates and right-to-left text, produces branded sales offers, EOI and booking forms, SPAs, invoices and receipts, and your own fillable PDF forms can be used as they are.
A showroom for buyers and brokers
A public showroom shares each project on a private link or on your own domain, shows only what is available, and sends every enquiry to Bitrix24 as a lead or Smart Process item with the unit attached. Pair it with ChatBridge24 to answer buyers' WhatsApp enquiries from the same CRM.
Keeping Bitrix24 at the centre
The app runs inside Bitrix24, with a Units tab on every Lead, Deal and Smart Process card. Leads become deals once an offer is accepted or an EOI, booking or sale is made, each sale gets its deal with the buyer attached as a contact, and the deal moves through the stages you mapped, so your own Bitrix24 automation keeps working. Developers that also lease out completed units can add Property Management in Bitrix24 for the handed-over stock.
Working with a Bitrix24 partner in Dubai
Saabsoft is a Bitrix24 Dubai partner: it activates the app in your portal, creates your projects, imports your unit inventory, maps your floor plans and 3D tower, and helps your team set up payment plans and documents. For developers already on Bitrix24 UAE, it turns the CRM your agents use every day into the system that also holds the inventory.
Frequently asked questions
Can two agents book the same unit?
No. Several agents can hold competing offers until one is accepted, but only one live booking or sale is allowed per unit.
Are contracts signed electronically?
No. Contracts are signed on paper, and uploading the signed SPA completes the sale in the system.
Does it work with Bitrix24 On-Premise?
Yes, on Bitrix24 cloud portals and on self-hosted portals that are reachable over HTTPS with a valid certificate.
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